Public Training
Consultative Selling Skills
Close Smarter, Not Harder
The Skillset Top Sales Teams Use
Our Consultative Sales Training equips participants with the proven techniques used by leading multinational sales teams—now offered in a rare public format.
26 - 27 August 2025 | 9AM - 5PM
Public Training
Consultative Selling Skills
Close Smarter, Not Harder – The Skillset Top Sales Teams Use
Our Consultative Sales Training equips participants with the proven techniques used by leading multinational sales teams—now offered in a rare public format.
26 - 27 August 2025 | 9AM - 5PM
If you are facing these problems?
- Meetings end without real insight
- Asking questions feels like ticking boxes, not building trust
- You only have minutes to make a connection—and it’s not landing
- Conversations go on and on, but still don’t close
- Price becomes the only thing they care about
Here’s what you’ll walk away with:
Consultative Selling flips the script from pitching to problem-solving. You’ll learn how to ask smarter, listen deeper, and lead conversations that actually convert.
You’ll learn to:
- Win more deals with structured, client-focused selling techniques
- Build trust fast and become a true advisor—not just a vendor
- Handle objections without pressure or panic
- Position your value - so price isn't the only thing on the table
Who is this program for?
Designed for sales professionals, business owners, and entrepreneurs who want to sell with more impact, build trust faster, and drive long-term growth.
Sales Team
Business Leader
Entrepreneur
Telesales
Customer Service
Descriptions
Course Outline
SYNCHRONIZE WITH YOUR AUDIENCE
- Before visit a prospect
- The salesperson’s beliefs
- Finding the slogan that works
- Reassuring your listener that you’re right for the part
- Starting a dialogue
- Establishing yourself
- Whetting your listener’s interest by adapting your meeting tactics
ENGAGE YOUR PROSPECT
- Purchase motivations
- An effective method for asking questions
- Checklist to explore client’s concern
- Explore the issue - Strategies to adopt based on your client’s style
LASER FOCUS YOUR PRESENTATION
- SPICES argumentation
- FAB (Features, Advantages, Benefits)
- Success stories
- The cards of conviction
- Best practices in making a structured argument
LEAD TO THE CONCLUSION
- Winning advice for handling price-related objections
- The type of objections
- 7 tips to handle objections
- Objections handling techniques
- Keeping cool to close the deal
- What do you do if the client does not want to sign?
Course Trainers
Learn from our experienced sales experts
Recent Courses
Our course has served many learners from lots of reputable organizations both in Thailand and across the Asia Pacific. Our team of trainers are the sales experts who are ready to provide insights data and ensure to share direct experience to benefit your business easily.
Clients Success Stories
Don’t take our word for it—see their feedback
Course contents are helpful for planning sales strategy
I personally find the customized seminar delivered online by OPTIMA very helpful for our sales team to plan their actions with systematic thinking and approach. Overall feedback from my team is very positive especially on the content and coaching quality
Sahattaya Thongpreecha
Managing Director
Saint-Gobain Weber Thailand
Results start appearing two months into the program
OPTIMA has introduced interesting approaches for dealing with difficulties that may arise during communication with customers, which have proven to be very effective. All learners’ thought processes and behaviors were also fulfilled by the lessons given in Consultative Sales, allowing them to deliver ...Read More
Manuel Sguazzi
Managing Director
Cavagna Group Asia
Build their case studies in relation with our business.
It is always good to have some reminder about sales strategy and negotiation approach whatever the experience of your sales team. Vincent and his team were able to build their presentation and case studies in relation with our business. I strongly recommend the Consultative Sales and Winning Mindset ...Read More
Didier Nguyen
Sales Director - South East Asia Premier Tech Chronos
Build their case studies in relation with our business.
It is always good to have some reminder about sales strategy and negotiation approach whatever the experience of your sales team. Vincent and his team were able to build their presentation and case studies in relation with our business. I strongly recommend the Consultative Sales and Winning Mindset ...Read More
Kajonsak Suwattanakorn
Deputy Managing Director
Siam Compressor Industry
Trusted Training Provider of 150+ companies
Are you ready to sharpen your Consultative Selling skills with us?
Our course is now open for registration for those who are eager to scale up progressively and unleash their potential to become professional sales consultants which will expedite your career growth as a person
Vincent Pourre
Managing Director, OPTIMA
“Anything you can imagine, you can make it real.”
With a master’s degree from the prestigious ISEM Business School, Vincent’s journey through the realms of business has been nothing short of spectacular. With two decades of experience through various sales management and analysis roles across continents – from the US to the artistic charm of Europe, the vibrant landscapes of Africa, and the bustling markets of Asia – he’s a true global virtuoso.
Vincent guides OPTIMA through his wealth of wisdom. His story isn’t confined to paper; it’s etched into the fabric of his leadership – transforming complexities into harmonious achievements.
Trimin
Senior Consultant, OPTIMA
20 years of experience, Master’s degree from Chulalongkorn University Professional Certified Coach with ICF
Industry focus: Banking, Telecommunications, Petrochemicals, Automotive.
Thiranut
General Manager at OLYMPIA, Senior Consultant, OPTIMA
BA English, 20 years’ experience in recruitment for local and international clients in various business sectors: Manufacturing, FMCG, Retail, Engineering, Construction, etc.
Aekorn
Master Coach & Trainer, OPTIMA
Master’s degree from Chulalongkorn University
10 years experience in Sales Training Specialties: Coaching, Motivation, Leadership Industry focus: Finance & Insurance
Gene Moran
General Manager and Senior Consultant, OPTIMA
Expert international trainer and consultant for sales, marketing, and strategy.
Twenty years of commercial management roles in Thailand with leading international and local companies.
Deep industry knowledge in Food, Consumer Goods, Building Materials, QSR and Retail.
Banthit
Consultant & Trainer
Science Program in Business ICT, Sukhothai Thammathirat University
Over 10 years’ experience in Leadership, Management, Team Building & Coaching
Eak Suponchai
Senior Digital Marketing Consultant
Master of Science – MS, Marketing Management (2nd honor class) from De Montfort University, UK
Experienced marketer with 16 years of expertise, build long-lasting client/partner relationship, coach people to do their best and deliver great results.
Dr. Boonthipa
Trainer, Consultant
Master’s degree (Scholarship), Western Kentucky University in Business-Communication
10-year veteran in the insurance sector with certifications from ANZ Institute of Insurance & Finance. Adept in leadership, workshop facilitation, and client communication. Skilled in negotiation and presentation.
Gene Moran
General Manager and Senior Consultant
“Creating the future”
Gene brings over 20 years of experience in steering commercial strategies and fostering growth across various sectors. Known for his strategic acumen and commitment to excellence, he's all set to lead our team towards a future of innovative success.
Nayada Nakprasit
CRM & Digital Solutions Assistant
“Like a crystal, I outshine ordinary glass.”
With a diverse background encompassing 15 years, I bring a wealth of experience in customer service, covering everything from administrative roles to sales coordination and execution. My passion for continuous learning has led me to delve into the world of coding, AI, Machine Learning, and JavaScript, further enriching my skillset.
Pornnapa Monkong
Account Executive
“Light Tomorrow with Today.”
I'm a seasoned sales professional with over a decade of experience, known for driving significant revenue growth and developing strong business relationships. My dedication to excellence and effective support has been key in boosting sales and ensuring customer loyalty. I excel in creating win-win strategies and collaboratively crafting plans with clients, fostering both satisfaction and new opportunities. My diverse skills highlight my ability to manage complex tasks with precision and professionalism, building client trust and contributing to company success.
Temsiri Sujaritchant
Senior Consultant