Negotiation Training Courses for Successful Agreements

The NEGO negotiation training courses teach salespeople how to exude self confidence, assess the balance of power accurately, and react assertively.

The NEGO method introduces salespeople to various negotiating styles they can expect from clients, gives them confidence to negotiate in unbalanced situations, and allows them to find BATNA – the “Best Alternative To a Negotiated Agreement”, to help them negotiate deals and projects that are profitable and beneficial to the company.

From understanding the current skill level of your salespeople to providing negotiation training in Bangkok, OPTIMA will help you reach your sales potential and boost your revenue growth. Our team will work closely with you every step of the way and provide the guidance you need to make your Sales Force better.


Key points of the NEGO method:

  • Generating the right climate for successful agreements
  • Understanding the balance of power in every negotiation
  • Preparing and structuring your negotiating tactics efficiently
  • Knowing when and how to announce your initial position
  • Learning to react assertively during intense situations
  • N

    Learn how to enter the negotiation, structure arguments persuasively, detect clients’ negotiating styles, and assess the balance of power.

  • Learn how to detect buyer tricks, use phrasing that pitches a solution, ask clearly for the sale, and assess the strength of the commitment.

  • G

    Learn how to identify different kinds of counterparts, utilize the mutual concessions matrix, employ the SPC method, and increase margins.

  • O

    Learn how to organize your concessions strategically, minimize your time spent closing, and conclude negotiations smoothly on your terms.

Who is the NEGO method for?

Business professionals in competitive sectors who need their sales teams to have strong negotiating skills

You are feeling pressure due to high levels of competition in your marketplace.

Your key customers are increasingly demanding to the point of dissatisfaction.

You know that controlling negotiations is essential for sales teams to succeed

Why do leading businesses choose NEGO from OPTIMA Consulting Ltd.?

As a leading provider of innovative business solutions, OPTIMA has the proven track record and expertise to help you increase your top-line revenue and overall profitability. The NEGO program will enable your Sales Team to:

  • Setting up the optimal atmosphere for efficiently closing deals
  • Helping your team understand the balance of power in every negotiation
  • Building the best structure for your negotiations
  • Effectively using the NEGO method to control face-to-face sales interactions

We expand each of these steps in great detail to give your team a clear and actionable strategy to approach and close negotiations successfully and efficiently.

With OPTIMA’s NEGO training, your Sales Force will:

  • Possess a clear and actionable strategy for successful negotiations
  • Gain confidence to negotiate well even in unbalanced or high-pressure situations
  • Be able to handle negotiations with large clients and close big contracts by controlling the negotiation process
  • Distinguish position and goal, as well as finding the right path from one to the other
  • Learn effective counters against tactics used by the other party in a negotiation
  • Using the powerful tools outlined in NEGO effectively for all future negotiations

Proven, Active Methodology



Our clients share their experience using Negotiation Skills

Our experience with OPTIMA’s "Negotiation and Harmony in the Workplace" program was both enlightening and enjoyable. The training was not only rich in valuable insights but also delivered in a manner that was engaging and fun. Our team has not ONLY been enhanced their negotiation skills but also genuinely enjoyed the learning process. The new strategies have supported more positive and harmonious atmosphere within our workplace to be aligned with Indorama Ventures Leadership Framework.

Chris Regel

Dr. Natineeporn Rattanawichai
Vice President Human Resources Head office and Thailand